SMART

ABOUT SMART

Tracking over 200 million audience records – VIN specific, robust demographic and real-time shopping detail – reveals the greatest concentrations of local in-market car buyers.

Custom audiences with the greatest concentration of in-market buyers. Messages are delivered via direct mail, email, digital and social with verified results that drive sales, market share and profits.

At SMART, we work fast and efficiently to accommodate your tight turn around. Your custom campaign can be produced within 3-5 days. 

Our SMART Dealer Webtool™ gives you hands on access to your campaign. Login, choose or change options or goals, and we do the rest.

Stand Out with SMAART Creative

WHAT WE CAN DO FOR YOU

DATA SCIENCE

The best campaigns all begin with the best data. We are first and foremost data experts. We can use your data and/or smart data to identify in-market consumers.

CUSTOM AUDIENCE

We combine our proven proprietary Customer Inventory™ process to select the best prospect for your campaign. If you are a new dealer without a database, we can build one for you.

GEO-TARGETING

SMART infuses location data into your display campaigns across mobile and desktop. Target your consumers when they are at your competitor’s geo-location.


DIRECT MAIL + EMAIL

Customization and personalization is our specialty! 25 years experience gives us better knowledge to produce successful mail and email campaigns. In addition, we provide enhanced reporting to track your ROI over time.

DIGITAL

Get access to the leading Real Time Bidding (RTB) exchanges and selected private exchanges. Your display can be personalized to your franchise, brand, business center, or dealership. We also partner with the most popular social media networks.

VIDEO PREROLL

100% user-initiated pre-roll videos (no-in banner display). We display on YouTube and hundreds of other video sites and platforms. Our video production experts will highlight your campaign’s messaging.

BLOG

It’s the Audience Dummy!
What is the secret to a successful auto advertising campaign? The audience. Remember the adage, "success occurs when preparation meets opportunity?" If you translated it into auto advertising terms, it would be, "sales occur when an in-market buyer receives your offer."
SMART Excels in Data

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